From Invisible to Irresistible

What Really Happens When You Finally Show Up on Social

Hey there, and Happy Saturday!

Starting the weekend off again with a topic I covered this week.

A year ago, I was a ghost.
Not in the mysterious, cool kind of way.
I was just...invisible.

I’d scroll through LinkedIn like a lurker at a party, silently judging people brave enough to actually post.
All the while terrified I’d look dumb if I said something.

But one day, I hit post anyway.
Not because I wasn’t scared
But because I was tired of playing small.

Here’s what happened next
And the four unexpected shifts that changed everything:

1. I Found My Voice (By Losing My Filter)

At first, I tried to write “how professionals write.”
The result? Robotic posts that got zero traction.

Then I dropped the act.
I started writing like I actually talk,

  • Messy,

  • Honest

  • Direct.

That’s when things exploded.

Example:
When Wendy’s ditched corporate speak on Twitter and leaned into their spicy, no-fluff tone, they blew up.
Now, they’re the gold standard in fast-food social media.

Takeaway:
Your voice isn’t something you “find”
It’s something you stop hiding.

2. I Built Real Connections (Not Just Follower Counts)

Spoiler: posting consistently didn’t make me “famous.”
It made me human.

People I’d never met reached out to say,
“Wow. That post hit me.”

And some of them became

  • Friends.

  • Clients.

  • Collaborators.

Example:
Look at Chris Walker, CEO of Refine Labs.
He posted about marketing before he had a business.
Now he has an audience and a 7-figure company.

Takeaway:
Your next opportunity probably isn't on a job board.
It’s in the DMs of someone who’s been quietly watching.

3. I Stopped Trying to Be “Perfect” (And Started Getting Better)

I used to spend hours editing one post.
Now? I ship it fast and learn from the feedback.
Clarity beats cleverness. Relevance beats polish.

Example:
LinkedIn’s own top creators?
They don’t drop Shakespeare.
They drop truth, (fast, frequent, imperfect.)

Takeaway:
Done > Perfect.
Cringe is the tax you pay on growth.

4. I Turned Strangers Into Supporters (And Buyers)

This one shocked me.
People who had never met me… started tagging others.
Sharing my posts.
Asking about my services.
All because I showed up consistently with value (and heart.)

Example:
Amanda Natividad started with zero followers.
Today, she’s a VP of Marketing, keynote speaker, and LinkedIn powerhouse,
all thanks to consistent, valuable posting.

Takeaway:
The right people will find you
But only if you’re visible.

🎯 Final Thoughts

If you feel stuck? That’s normal.
If you stay stuck? That’s a choice.

The version of me who was scared to post?
They wouldn’t recognize who I am now.

And it all started with one uncomfortable post.

So tell me this:

👉 What’s one skill you’ve leveled up in the past 90 days?

Well that’s all for this week.
Catch you back here next week!

I appreciate you reading! 🙏