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From Invisible to Irresistible
What Really Happens When You Finally Show Up on Social
Hey there, and Happy Saturday!
Starting the weekend off again with a topic I covered this week.
A year ago, I was a ghost.
Not in the mysterious, cool kind of way.
I was just...invisible.
I’d scroll through LinkedIn like a lurker at a party, silently judging people brave enough to actually post.
All the while terrified I’d look dumb if I said something.
But one day, I hit post anyway.
Not because I wasn’t scared
But because I was tired of playing small.
Here’s what happened next
And the four unexpected shifts that changed everything:
1. I Found My Voice (By Losing My Filter)
At first, I tried to write “how professionals write.”
The result? Robotic posts that got zero traction.
Then I dropped the act.
I started writing like I actually talk,
Messy,
Honest
Direct.
That’s when things exploded.
Example:
When Wendy’s ditched corporate speak on Twitter and leaned into their spicy, no-fluff tone, they blew up.
Now, they’re the gold standard in fast-food social media.
Takeaway:
Your voice isn’t something you “find”
It’s something you stop hiding.
2. I Built Real Connections (Not Just Follower Counts)
Spoiler: posting consistently didn’t make me “famous.”
It made me human.
People I’d never met reached out to say,
“Wow. That post hit me.”
And some of them became
Friends.
Clients.
Collaborators.
Example:
Look at Chris Walker, CEO of Refine Labs.
He posted about marketing before he had a business.
Now he has an audience and a 7-figure company.
Takeaway:
Your next opportunity probably isn't on a job board.
It’s in the DMs of someone who’s been quietly watching.
3. I Stopped Trying to Be “Perfect” (And Started Getting Better)
I used to spend hours editing one post.
Now? I ship it fast and learn from the feedback.
Clarity beats cleverness. Relevance beats polish.
Example:
LinkedIn’s own top creators?
They don’t drop Shakespeare.
They drop truth, (fast, frequent, imperfect.)
Takeaway:
Done > Perfect.
Cringe is the tax you pay on growth.
4. I Turned Strangers Into Supporters (And Buyers)
This one shocked me.
People who had never met me… started tagging others.
Sharing my posts.
Asking about my services.
All because I showed up consistently with value (and heart.)
Example:
Amanda Natividad started with zero followers.
Today, she’s a VP of Marketing, keynote speaker, and LinkedIn powerhouse,
all thanks to consistent, valuable posting.
Takeaway:
The right people will find you
But only if you’re visible.
🎯 Final Thoughts
If you feel stuck? That’s normal.
If you stay stuck? That’s a choice.
The version of me who was scared to post?
They wouldn’t recognize who I am now.
And it all started with one uncomfortable post.
So tell me this:
👉 What’s one skill you’ve leveled up in the past 90 days?
Well that’s all for this week.
Catch you back here next week!
I appreciate you reading! 🙏